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Specialist, Social Media Marketing

Company: Asset Mark
Location: Concord
Posted on: June 6, 2021

Job Description:

Job Description:

AssetMark is a leading strategic provider of innovative investment and consulting solutions serving independent financial advisors. We provide investment, relationship and practice management solutions that advisors use in helping clients achieve wealth, independence and purpose.

The Specialist, Social Media will create and maintain brand promotions, company information and marketing campaigns to build strong online communities across various social media networks. This individual will also monitor social media analytics using free or paid tools and respond to questions and comments according to the company's voice and guidelines. The Specialist will oversee the social media editorial calendar and work closely with internal business partners to produce new content, constantly innovating to push new ideas and formats and measuring how well those ideas perform.

The duties and responsibilities of the Specialist, Social Media may include, but are not limited to the following:

  • Maintain, create, and publish social media content on existing networks including LinkedIn, Twitter, Facebook, and Instagram
  • Work closely with the marketing team to develop social media campaigns that help to achieve corporate marketing goals
  • Recommend and plan social media content mix for marketing themes, company culture, current events, and national holidays
  • Manage and share social media editorial calendar
  • Monitor the company's social media accounts and offer constructive interaction with users
  • Conduct ongoing testing of hashtags to identify best hashtags for optimal audience engagement
  • Partner with Compliance to ensure social media policies are followed
  • Align with Creative Services to develop and maintain a library of approved images and templates
  • Track, interpret, and report on social media metrics to stakeholders
  • Manage social media vendor relationship(s) and contract(s)

Required Qualifications:

  • 3+ years of experience in Social Media management
  • Knowledge of LinkedIn advertising platform
  • Experience with social media platforms such as Hootsuite or Sprout Social
  • Able to interpret complex social media data
  • Exceptional multi-tasking skills
  • Strong problem-solving skills
  • Proven ability to work with cross-functional teams
  • Excellent verbal and written communication skills
  • B.A or B.S



AssetMark, Inc. is a leading strategic provider of groundbreaking investment and consulting solutions created to serve independent financial advisors and help them create great outcomes for their clients. Through a consistent program of engagement, education and community-building, AssetMark brings like-minded advisors together to share their ideas, experiences and solutions. This collaboration guides our development of investment, client relationship and practice management tools that advisors can tap to help clients achieve their investment objectives and life goals.

We are always seeking bright, creative, energetic individuals who want to learn and grow with the company. AssetMark is an innovative organization, delivering the best services in the industry. We offer a rewarding work environment, competitive salaries, full benefits, and excellent opportunities for career growth. We are headquartered in the San Francisco Bay Area. We also have regional offices in Phoenix, AZ, Encino, CA, Atlanta, GA, and Chicago, IL. Become a part of our growing team today!

Keywords: Asset Mark, Concord , Specialist, Social Media Marketing, Other , Concord, California

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